Marketing, Not Research, is Now the Core of the Drug Industry

re: Marketing, Not Research, is Now the Core of the Drug Industry

JWRM42 — Tue, 08 Apr 2008 21:29:46 GMT

marketing is now the core of the drug industry?

i though it always was....

42

re: Marketing, Not Research, is Now the Core of the Drug Industry

seg — Tue, 08 Apr 2008 18:22:23 GMT

NOT FOR PROFITS GIMME A BLODDY BREAK !!!!!!!!!!!!!

This is such a hot topic we could literally write volumes.....The drug companies no doubt are one of the richest organisation out there probably surpassing the oil companies, banks and even the church.....

I always try to remember that what goes up MUST come down......Their days are numbered and you can see bit by bit, they are trying to play down their act and make it seem that they got your back... Well if you're like me you better watch YOUR back where they are concerned, cause there's no telling when their dagger could strike.......AND WHERE'S IS DR GUSSA !!!!!!!!!!

re: Marketing, Not Research, is Now the Core of the Drug Industry

ZPE — Tue, 08 Apr 2008 15:18:53 GMT

Interesting that the historical big spending on marketing comes from those companies that (when you look at it from a logical perspective) are the most unhealthy and unappealing products such as tobacco, drugs, the cola companies, the fast food companies, (and even political advertising).

Make no mistake, these companies know that the correct psychology used in the marketing of their products, can brainwash the people into believing that they need that product.

If they relied on the merits of their product, very few would be around today!

re: Marketing, Not Research, is Now the Core of the Drug Industry

HealthCoachSandraG — Tue, 08 Apr 2008 13:18:06 GMT

I'm so glad to see news items like this finally make it into some of the mainstream media. Drugs like Zantac are so dangerous becuase we need the acid in our stomach to digest our foods. I've seen people truely believe that they need Zantac for life. Isn't that like having a caste put on a broken arm and then never taking it off??

So some drugs do serve an important purpose, but the next piece of press we need to see is how doctor's are not trained to help people get off a drug once they are ready (another example is anti-depressents).

re: Marketing, Not Research, is Now the Core of the Drug Industry

mmc88121 — Mon, 07 Apr 2008 19:39:32 GMT

The last sentence in the article is the best. "Better yet, we ought to be looking for ways to improve our health without a prescription." That is the best way to go.