Glad to see others are joining in the fight to protect Americans from fraudulent claims by Coca-Cola that its newest and worthless green tea-based energy drink, Enviga can help anyone lose weight.
Calling Enviga an example of voodoo nutrition, Connecticut Attorney General Richard Blumenthal is investigating claims made by Coca-Cola and Nestle that their useless drink helps your body burn about 35 calories per 12-ounce can (more than 100 calories if one drinks three cans a day).
Of course, the company defends and deflects claims on their Web site by pointing out they never intended to position Enviga as a "weight-loss product." So, why emphasize the claim the product "invigorates your metabolism to gently burn calories?" No doubt, to create a buzz around the product leading to curiosity and an early sales spike, not unlike the hype surrounding the dangerous and ridiculous Cocaine.
If you're looking for health benefits, stick to the real thing and losing weight simply and safely by optimizing your diet and getting the right amount of exercise.
USA Today February 5, 2007PR Newswire February 5, 2007