After decades of hard work, the organic community has built up a $25 billion "certified organic" food, farming, and green products sector. This consumer-driven movement has managed to create a healthy and sustainable alternative to America's disastrous chemical and energy-intensive system of industrial agriculture. There is an additional $50 billion in annual spending by consumers on products marketed as "natural," or "sustainable."
But before a "transition to organic" becomes the norm, rather than the alternative, there needs to be a closer, more critical look at that $50 billion annual natural food and products industry. Just how natural is the so-called natural food in your local grocery store?
The mostly non-organic "natural" (i.e. conventional) foods and products are the results of chemical-intensive and energy-intensive farm and food production factories. Test these so-called natural products in a lab and you will find pesticide residues, Genetically Modified Organisms, and a long list of problematic and/or carcinogenic synthetic chemicals and additives.
Choose Certified Organic products over so-called natural products, and tell your retail grocer or coop how you feel.