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Lawsuits Contend Splenda Not "Natural"

  • February 01, 2005

A couple of weeks ago, a consumer group took its dispute with the makers of Splenda over misleading claims in its advertising -- that blurred the line between natural and artificial -- to the Federal Trade Commission. Now, a number of lawsuits have sprung up disputing those same claims, including class-action cases filed by individual consumers, the Texas Consumer Association and one more obvious plaintiff: The Sugar Association. The assault began after Merisant, the maker of Equal,...