Study: Change Health Messaging to Focus on Potential Impact to Help Stop the Next Pandemic

A new study on human behavior during disease outbreaks has found that focusing on how your decisions impact others, rather than zeroing in on ultimate outcomes, is a better way of trying to stop the next pandemic. As summarized in a lengthy letter to the journal Nature Human Behavior, researchers said they explored reasons why people make certain decisions during disease outbreaks, for example, whether to go to work sick or not, and what influenced those decisions. “Our findings...

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