Is Goji Juice Really as Good as it is Being Promoted As?
June 04, 2007
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That’s the million-dollar question being asked, and answered, in this video, which exposes the truth about the latest health craze sweeping across Canada and into the United States.
Goji juice is hyped as the cure-all remedy for 34 different ailments, including arthritis, diabetes and cancer. But the truth is both shocking and infuriating, as they uncover the lack of nutritional value of the goji juice in the lab.
Earl Mendel—the well-respected author of the Vitamin Bible—is the face of Himalayan Goji, and he’s making some pretty hefty claims about the berry. And that’s the problem. Upon probing, he admits he’s talking about the berry—not necessarily the juice!
Himalayan Goji juice is not sold in stores, but rather through a multi-level marketing plan. At about $50 per bottle, there’s lots of money being made, but there does not seem to be enough proof to back up the amazing health claims of the juice itself.
CBC News Marketplace January 24, 2007
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